Thursday 2 October 2014

Case Study - Horror Film Company

Blumhouse Productions:


Founder: Jason Blum
Previous Films: Paranormal Activity, Insidious, Sinister, The Purge, Dark Skies


What They Do?
Blumhouse Productions make low-budget movies independently and then release them wide through
the studio system. Their most successful film has been the Paranormal Activity sequals as it was made for $15,000 and after it was released it grossed over $193 million worldwide.


Who Have They Worked With?
 Blumhouse have worked with other big film production companies like Universal Studios, Paramount Pictures and Lionsgate. They have also joined with TV companies to produce shows like Stranded for SyFy and The River for ABC

How Have They Interacted With Their Audience?
For Halloween 2012, Blumhouse opened the Blumhouse of Horrors, an interactive haunted house experience in downtown L.A.

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